Volume 2, Issue 2, April - June 2024

Abstract This research endeavors to go through the utilization of 360-degree videos inside the domain of immersive news coverage. Through an intriguing approach mixing angles of media studies about innovation, and news coverage morals, the study looks for viability, challenges, and moral contemplations related to the integration of 360-degree videos in immersive journalistic practices. This […]

Abstract This research paper delves into the multifaceted landscape of brand transformation and societal impact through an in-depth analysis of the rebranding journey undertaken by Hindustan Unilever Limited’s Fair and Lovely to Glow and Lovely in the Indian market. Against the backdrop of historical associations between Fair and Lovely and conventional beauty standards centered around

Abstract This study explores the complex relationship between young adults perceptions of their bodies and Indian television commercials, with a particular emphasis on Delhi. The number of advertisements featuring idealised body standards in various media has increased dramatically in recent years. These advertisements frequently cause viewers to have poor self-perceptions and unreasonable expectations. By using

Abstract In the very near future, digital technologies like artificial intelligence (AI), autonomous systems, and robotics will have a profound impact on how humanity develops and how our society changes. A wide range of disciplines, including computer science, law, philosophy, economics, theology, ethics, and more are affected by AI. A company’s success transcends beyond the